news

The car is in co-development with BMW

Toyota's incoming chairman Takeshi Uchiyamada says that he would like the upcoming sports car being co-developed by BMW and Toyota to be the spiritual successor to the Supra. He wants the car to have more performance than the GT86 so that...

A fourth generation Prius is in early development at Toyota and well over a year from being shown. It is still early enough that Toyota says that it has several options for how to style the next car.  “One of the avenues we’re...

New crossover would fit below Rav4

Toyota wants to enter the compact crossover market, which is rapidly becoming the biggest automotive niche in Europe. Who would have ever expected that the Nissan Juke would become a car to be widely imitated.  Toyota sees the European su...

Toyota considers its partnership with Subaru on the GT 86 /BRZ a success, and it is looking for more partners on future vehicles.  Toyota is looking for new partners “if we can jointly produce something exceptional," according ...

Toyota believes that the Auris Touring Sports estate will take up about a quarter of the model's sales when the new Auris goes on sale. However, it also wants the Auris to become a stronger player in Europe. That might include building an Auri...

Decision based on demand and how it sells

If the demand is there, Toyota says that it will build a hybrid version of the new RAV4. It just revealed the fourth generation of the compact SUV at the LA Auto Show. “We are watching the market. After introducing the new RAV4 we will s...

Toyota has overtaken the Ford F-Series pickup trucks as the top selling car ever with 37.5 million made. Since both models are still in production and will likely continue to be, the Corolla and F-Series will probably go back and forth  for t...

Build your Own Land Cruiser or GT86

Toyota has created a fun new way to build cars online - papercraft. It just involves a printer, a piece or two of paper, scissors and some time.  Toyota has two vehicles available that you can build: a Land Cruiser sponsored by Doctors wi...

Oh, come on Toyota. First, it shows the LF-A roadster sneakily at the Tokyo Auto Salon. Then, it reveals a supercharged, 128hp version of the iQ that will be limited to just 100 copies in Japan. Now, Toyota has completed the trifecta. It is showin...

It will run at the same time as the VLN series

The Toyota GT86 is getting its own class and one-make racing series as part of the VLN racing series at the Nürburgring in 2014, and Toyota is putting up €86,000 in prize money to the drivers. The one-make series will run within the ...