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It has found ways to use less platinum and less carbon fiber

Toyota says that it has found ways to reduce the cost of the hydrogen fuel cell in its 2015 hydrogen-fueled sedan by $950,000 each. It puts the car on track to cost less than $100,000 when it goes on sale in Japan, the United States and Europe. To...

There are two offered engines and three available transmissions

Toyota has revealed the 11th generation Corolla, which with over 40 million units sold in the past 47 years has become the best-selling automotive nameplate ever. The new Corolla gets major upgrades inside and outside with a new platform and a...

The GT86 is rapidly becoming the go to tuner car

Like Honda, Toyota has brought a collection of 10 tuned cars to the Tokyo Auto Salon. Most of them are based on the new GT86, which has become a popular tuner car platform already, but there are also cars based on the Japan-exclusive models like t...

The Toyota Hilux has overcome yet another challenge by successfully traveling to the South Pole in Antartica, in what is the coldest and most hostile environment in the world. The Hilux joins this achievement to other successful journeys that include...

It will also be showing a new fuel cell vehicle

It turns out that the Toyota Hybrid R concept that it has been teasing for the Frankfurt Motor Show on September 10 for the last several weeks is not a 400hp hybrid supercar concept but a Yaris with the energy recovery system from the TS030 raceca...

To keep stable, the front wheels lean during cornering

Toyota is bringing a concept personal mobility electric three-wheeler called the i-ROAD to the Geneva Motor Show. The compact city car seats two in tandem, and the front wheels lean into corners to improve the vehicle’s stability and keep wi...

Get updated, black leather interior and exclusive interior color

Toyota is showing three cars based on the Rav4 and Auris Touring Sports that it calls the Design Studies that upgrade the interior and exterior of some of its newest models. The Auris Touring Sports Black is based on the hybrid version of the ...

The latest test is meant to evaluate the best way to pay for charging

Toyota will run a test of its EV charging infrastructure from November 15, 2013, to March 15, 2014, in Gamagori City, Toyohashi City, Nishio City and Kota Town, Japan. The test will include 40 chargers, in addition to the 32 chargers that were...

Thanks to the introduction of the Scion iQ, Camry Hybrid, Prius Plug-in, Prius V and Prius C in the US, Toyota can claim that it is the most fuel efficient large automaker in the US. It now builds six of the EPA's top 10 best fuel economy non-...

Scion was founded by Toyota in 2002 to sell small, entry-level cars that were still stylish and youth-oriented. Its most iconic model in its short existence has been the box-on-wheels Xb. Now it is bringing an even smaller car to the US – the S...